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Consumer Marketing Manager (Based in Singapore) Job Opening In Singapore, Singapore – Now Hiring Supermom Business


Job description

Overview
We seek a Consumer Marketing Manager to drive our brand vision and lead go-to-market execution for MomGenie (a generative AI product) across Singapore, Malaysia, and Indonesia.

The ideal candidate is creative and data-driven, passionate about community-building, and has a proven track record in B2C marketing.

In this high-impact regional role, you will own user acquisition strategies, collaborate with the community team to re-engage users, and ensure a consistent, compelling brand experience across all touchpoints.

You thrive in a fast-paced startup environment and are a self-starter.


Key Responsibilities
Go-to-Market Strategy: Develop and execute integrated go-to-market strategies to launch MomGenie across Singapore, Malaysia, and Indonesia, driving new user acquisition and growth.


Regional Campaign Execution: Coordinate launch campaigns and marketing initiatives in multiple countries, ensuring timely execution and consistent, localized brand messaging for each market.


Multi-Channel Marketing: Manage and optimize campaigns across social media, email, content, paid advertising, and events to maximize user growth and engagement.


Data-Driven Optimization: Track and analyze campaign performance, using insights to refine strategies and improve ROI.


Community Engagement: Collaborate with the Community team to design engagement programs and advocacy initiatives that foster brand love and loyalty among our parent community.


Brand Consistency: Ensure a consistent, compelling brand voice across all user touchpoints (app, web, social, email) and regularly audit these channels to improve engagement.


Cross-Functional Collaboration: Work with product, content, design, and data teams to align marketing campaigns with product updates and insights, developing messaging that resonates with our target audience.


Requirements
Experience: 5+ years of consumer (B2C) marketing or product launch experience, ideally with multi-market exposure in Southeast Asia.


Domain Knowledge: Familiarity with parenting, family-centric products, or community platforms is a strong plus.


Marketing Skills: Proven ability to develop and execute marketing strategies that drive user acquisition and engagement.

Proficient in digital channels (social media, content, SEO, email, performance ads) and growth tactics.


Data-Driven: Strong analytical skills with experience using data, analytics tools, CRM systems, and A/B testing to drive decisions.


Project Management: Excellent organizational skills with the ability to manage multiple projects and deadlines, and attention to detail.


Collaboration & Communication: Experience coordinating with product, data and creative teams, or agencies to bring campaigns to life.


Adaptability: High-energy, proactive self-starter who is resourceful, thrives in a fast-paced, agile startup environment, and takes a creative approach to problem-solving.


Language: Fluent in English (written and spoken).


Benefits
Impactful Mission: Be part of a mission-driven company leveraging cutting-edge AI to empower parents.

You'll directly help families across Southeast Asia by connecting moms with support and insights.


Innovative Products: Work on MomGenie at the intersection of AI and parenting.

Take on the challenge of launching a generative AI product.


Growth & Learning: Join a post-Series B startup poised for rapid growth.

Work in a dynamic environment with significant opportunities for ownership and professional development.


Data-Driven Culture: Immerse yourself in a data-centric culture that values insights, experimentation, and continuous improvement.


Collaborative Team: Work with a passionate, diverse team that champions innovation and teamwork.

We value open communication, celebrate creativity, and support each other to achieve ambitious goals.


Regional Exposure: Gain regional experience strategizing across markets, with occasional travel in Southeast Asia to engage with our communities.


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Required Skill Profession

Other General


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Unlock Your Consumer Marketing Potential: Insight & Career Growth Guide


Real-time Consumer Marketing Jobs Trends (Graphical Representation)

Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph here. Uncover the dynamic job market trends for Consumer Marketing in Singapore, Singapore, highlighting market share and opportunities for professionals in Consumer Marketing roles.

9428 Jobs in Singapore
9428
8243 Jobs in Singapore
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Download Consumer Marketing Jobs Trends in Singapore and Singapore

Are You Looking for Consumer Marketing Manager (Based in Singapore) Job?

Great news! is currently hiring and seeking a Consumer Marketing Manager (Based in Singapore) to join their team. Feel free to download the job details.

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The Work Culture

An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Supermom Business adheres to the cultural norms as outlined by Expertini.

The fundamental ethical values are:

1. Independence

2. Loyalty

3. Impartiapty

4. Integrity

5. Accountabipty

6. Respect for human rights

7. Obeying Singapore laws and regulations

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Interview Tips for Consumer Marketing Manager (Based in Singapore) Job Success

Supermom Business interview tips for Consumer Marketing Manager (Based in Singapore)

Here are some tips to help you prepare for and ace your Consumer Marketing Manager (Based in Singapore) job interview:

Before the Interview:

Research: Learn about the Supermom Business's mission, values, products, and the specific job requirements and get further information about

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Final Thought:

To prepare for your Consumer Marketing Manager (Based in Singapore) interview at Supermom Business, research the company, understand the job requirements, and practice common interview questions.

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By following these tips, you can increase your chances of making a positive impression and landing the job!

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