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Urgent! Consumer Marketing Manager (Based in Singapore) Job Opening In Singapore, Singapore – Now Hiring Welovesupermom Pte Ltd
Role Overview
We seek a
Consumer Marketing Manager
to drive our brand vision and lead go-to-market execution for MomGenie (a generative AI product) across Singapore, Malaysia, and Indonesia.
The ideal candidate is creative and data-driven, passionate about community-building, and has a proven track record in B2C marketing.
In this high-impact regional role, you will own user acquisition strategies, collaborate with the community team to re-engage users, and ensure a consistent, compelling brand experience across all touchpoints.
You thrive in a fast-paced startup environment and are a self-starter.
Key Responsibilities:
Go-to-Market Strategy:
Develop and execute integrated go-to-market strategies to launch MomGenie across Singapore, Malaysia, and Indonesia, driving new user acquisition and growth.
Regional Campaign Execution:
Coordinate launch campaigns and marketing initiatives in multiple countries, ensuring timely execution and consistent, localized brand messaging for each market.
Multi-Channel Marketing:
Manage and optimize campaigns across social media, email, content, paid advertising, and events to maximize user growth and engagement.
Data-Driven Optimization:
Track and analyze campaign performance, using insights to refine strategies and improve ROI.
Community Engagement:
Collaborate with the Community team to design engagement programs and advocacy initiatives that foster brand love and loyalty among our parent community.
Brand Consistency:
Ensure a consistent, compelling brand voice across all user touchpoints (app, web, social, email) and regularly audit these channels to improve engagement.
Cross-Functional Collaboration:
Work with product, content, design, and data teams to align marketing campaigns with product updates and insights, developing messaging that resonates with our target audience.
Experience:
5+ years of consumer (B2C) marketing or product launch experience, ideally with multi-market exposure in Southeast Asia.
Domain Knowledge:
Familiarity with parenting, family-centric products, or community platforms is a strong plus.
Marketing Skills:
Proven ability to develop and execute marketing strategies that drive user acquisition and engagement.
Proficient in digital channels (social media, content, SEO, email, performance ads) and growth tactics.
Data-Driven:
Strong analytical skills with experience using data, analytics tools, CRM systems, and A/B testing to drive decisions.
Project Management:
Excellent organizational skills with the ability to manage multiple projects and deadlines, and attention to detail.
Collaboration & Communication:
Experience coordinating with product, data and creative teams, or agencies to bring campaigns to life.
Adaptability:
High-energy, proactive self-starter who is resourceful, thrives in a fast-paced, agile startup environment, and takes a creative approach to problem-solving.
Language:
Fluent in English (written and spoken).
Why Join Us
Impactful Mission:
Be part of a mission-driven company leveraging cutting-edge AI to empower parents.
You'll directly help families across Southeast Asia by connecting moms with support and insights.
Innovative Products:
Work on MomGenie at the intersection of AI and parenting.
Take on the challenge of launching a generative AI product.
Growth & Learning:
Join a post-Series B startup poised for rapid growth.
Work in a dynamic environment with significant opportunities for ownership and professional development.
Data-Driven Culture:
Immerse yourself in a data-centric culture that values insights, experimentation, and continuous improvement.
Collaborative Team:
Work with a passionate, diverse team that champions innovation and teamwork.
We value open communication, celebrate creativity, and support each other to achieve ambitious goals.
Regional Exposure:
Gain regional experience strategizing across markets, with occasional travel in Southeast Asia to engage with our communities.
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Unlock Your Consumer Marketing Potential: Insight & Career Growth Guide
Real-time Consumer Marketing Jobs Trends in Singapore, Singapore (Graphical Representation)
Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for Consumer Marketing in Singapore, Singapore using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 10419 jobs in Singapore and 9240 jobs in Singapore. This comprehensive analysis highlights market share and opportunities for professionals in Consumer Marketing roles. These dynamic trends provide a better understanding of the job market landscape in these regions.
Great news! Welovesupermom Pte Ltd is currently hiring and seeking a Consumer Marketing Manager (Based in Singapore) to join their team. Feel free to download the job details.
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An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Welovesupermom Pte Ltd adheres to the cultural norms as outlined by Expertini.
The fundamental ethical values are:The average salary range for a Consumer Marketing Manager (Based in Singapore) Jobs Singapore varies, but the pay scale is rated "Standard" in Singapore. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.
Key qualifications for Consumer Marketing Manager (Based in Singapore) typically include Other General and a list of qualifications and expertise as mentioned in the job specification. Be sure to check the specific job listing for detailed requirements and qualifications.
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Here are some tips to help you prepare for and ace your job interview:
Before the Interview:To prepare for your Consumer Marketing Manager (Based in Singapore) interview at Welovesupermom Pte Ltd, research the company, understand the job requirements, and practice common interview questions.
Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the Welovesupermom Pte Ltd's products or services and be prepared to discuss how you can contribute to their success.
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