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Urgent! CRM Growth Director Job Opening In Singapore, Singapore – Now Hiring Publicisgroupe
Overview
About Us
Digitas is a highly-caffeinated playground where brilliant minds come together to make bold, award-winning marketing.
We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape.
The Role
We are seeking a
CRM Director
to lead the next phase of growth for our CRM practice in Southeast Asia.
This is not a steady-state role — it’s for someone who wants to
design solutions, push boundaries, and continually learn how CRM and Media intersect to drive performance .
You will spend
80% of your time on strategy and client consultation , shaping CRM transformation journeys, and
20% operationalising
solutions with cross-functional teams to make them real.
The role will oversee flagship regional and global accounts, while also driving growth opportunities across new and existing clients at Publicis Groupe.
This position requires equal parts
strategist, consultant, and business builder .
Key Responsibilities:
Act as senior consultant to C-level and marketing leaders, shaping CRM as a growth driver — not just retention.
Design CRM strategies powered by 1PD/2PD data, lifecycle automation, conversational CRM, and real-time decisioning.
Drive integration of CRM with Media and CX to demonstrate measurable business impact.
Lead CRM transformation roadmaps across multiple markets, influencing adoption of advanced CRM capabilities.
Champion continuous test-and-learn — piloting new ideas (e.g., conversational journeys, data clean room activations) and scaling what works.
Work closely with strategy, data, and other department leads—success in this role depends on strong cross-functional collaboration, not independent contribution
Operationalisation
(20%)
Expand existing client remits through farming - deepening scopes across CRM, Martech, and performance.
Partner with Business Teams across Publicis Groupe to hunt for new opportunities, bringing CRM POVs and credentials into pitches.
Shape Digitas' thought leadership in CRM, creating case studies and market perspectives that build agency reputation.
Growth Driver (Hunt & Farm)
Build and expand strategic partnerships with key martech vendors, data partners, and media platforms to enhance Digitas’ CRM offering.
Shape joint value propositions with partners (e.g., 2PD data collaborations, CDP integrations, clean room activations) to unlock new opportunities for clients.
Negotiate partnership models that balance client benefit, scalability, and agency growth, ensuring Digitas remains at the forefront of CRM innovation.
Qualifications
Minimum of 10+ years in CRM, Martech, or data-driven marketing, ideally in an agency or consultancy.
Proven ability to
design and sell CRM strategies
at C-suite and senior stakeholder level.
Hands-on knowledge of CRM platforms (Oracle, Adobe Campaign, Salesforce, MoEngage, etc.), lifecycle automation, and data-driven targeting.
Strong commercial acumen with a record of
growing client portfolios
(farming & hunting).
Ability to connect the dots across
data, content, media, and tech
into actionable CRM solutions.
Strong leadership and collaboration skills to inspire multi-disciplinary teams.
Strong network or experience working with
CRM / Martech platforms, data providers, and ecosystem partners .
What Success Looks Like
Strategic impact:
Clients see CRM as a growth driver, directly tied to demand generation and business outcomes.
Integration : CRM strategies are consistently linked to Media, CX, and analytics - not siloed.
Growth:
Existing accounts expand, and new business is won through CRM-led strategies.
Innovation:
Pilots in 2025 evolve into scaled adoption in 2026 (e.g., conversational CRM, real-time activation, 2PD data collaboration).
Leadership & Mentoring : Mentor and train team members, goal setting and performance reviews, planning team’s career progression and advancements.
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Unlock Your CRM Growth Potential: Insight & Career Growth Guide
Real-time CRM Growth Jobs Trends in Singapore, Singapore (Graphical Representation)
Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for CRM Growth in Singapore, Singapore using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 906 jobs in Singapore and 846 jobs in Singapore. This comprehensive analysis highlights market share and opportunities for professionals in CRM Growth roles. These dynamic trends provide a better understanding of the job market landscape in these regions.
Great news! Publicisgroupe is currently hiring and seeking a CRM Growth Director to join their team. Feel free to download the job details.
Wait no longer! Are you also interested in exploring similar jobs? Search now: CRM Growth Director Jobs Singapore.
An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Publicisgroupe adheres to the cultural norms as outlined by Expertini.
The fundamental ethical values are:The average salary range for a CRM Growth Director Jobs Singapore varies, but the pay scale is rated "Standard" in Singapore. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.
Key qualifications for CRM Growth Director typically include Other General and a list of qualifications and expertise as mentioned in the job specification. Be sure to check the specific job listing for detailed requirements and qualifications.
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Here are some tips to help you prepare for and ace your job interview:
Before the Interview:To prepare for your CRM Growth Director interview at Publicisgroupe, research the company, understand the job requirements, and practice common interview questions.
Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the Publicisgroupe's products or services and be prepared to discuss how you can contribute to their success.
By following these tips, you can increase your chances of making a positive impression and landing the job!
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