Urgent! Digital Marketing Manager Job Opening In Singapore, Singapore – Now Hiring MIN JIA PTE. LTD.
Company Background
Min Jia Pte.
Ltd.
(UEN: H) is a Singapore-based F&B company established in 2023.
We are dedicated to delivering authentic Fujian-inspired Chinese cuisine in a modern, welcoming dining environment.
As a young and ambitious brand, we aim to combine tradition with innovation, creating memorable culinary experiences while growing our presence in Singapore's dynamic dining scene.
Job Summary
The Digital Marketing Manager will be responsible for planning, executing, and optimizing Min Jia's digital marketing strategies to grow brand awareness, drive customer acquisition and retention, and support business growth.
This role demands a balance of creative vision, analytical ability, and hands-on execution.
The candidate will lead the digital marketing function and collaborate across operations, sales, design, and content teams.
Key Responsibilities
Develop and implement an integrated digital marketing strategy covering channels such as social media (Instagram, Facebook, TikTok, etc.), search (SEO / SEM), email marketing, content marketing, influencer / KOL collaborations, and digital advertising (Google Ads, Meta Ads, etc.).
Plan and manage paid media budgets, bidding strategies, A/B testing, and ongoing campaign optimization to maximize ROI.
Drive content planning and creation—coordinate with designers, copywriters, photographers, videographers—to produce social posts, blogs, videos, visuals, promotional materials, etc.
Oversee SEO efforts to improve organic search rankings, site traffic and visibility (on-site and off-site).
Monitor web analytics and marketing KPIs (traffic, conversion rates, cost-per-acquisition, customer lifetime value, etc.), analyze performance, generate insights, and iterate strategies accordingly.
Lead social media community management — respond to comments / messages, engage users, monitor reputation and sentiment, escalate issues.
Manage relationships with external agencies, freelancers, influencers, vendors, and partner platforms.
Collaborate with the operations/FOH (front-of-house) teams for offline promotions, events, and campaigns to ensure alignment between digital & offline touchpoints.
Stay updated on digital marketing trends, tools, and innovations (especially in F&B / hospitality), and propose new channels or tactics for business growth.
Maintain marketing calendars, budgets, and regular reporting to senior management.
Requirements & Qualifications
Bachelor's degree in Marketing, Business, Communications, or related field (or equivalent relevant experience).
At least 3–5 years of proven experience in digital marketing (ideally in F&B, hospitality, retail, or lifestyle sectors).
Strong hands-on experience with social media platforms, digital advertising (Meta, Google Ads, etc.), SEO/SEM tools, email marketing platforms, analytics tools (e.g. Google Analytics, Facebook Insights).
Analytical mindset with data-driven decision making; ability to interpret metrics and derive actionable insights.
Excellent written and verbal communication skills, with ability to convey brand tone and messaging.
Creative and resourceful, with good visual sense (able to review / guide design creatives).
Experience working with freelancers, agencies, or external partners.
Ability to manage multiple campaigns simultaneously and meet tight deadlines.
Self-driven, proactive, with strong problem-solving skills and results orientation.
Familiarity or passion for F&B / dining / restaurants is a plus.
Reporting & Team Structure
Reports to: Director / Founder / General Manager
Works closely with: Operations / Restaurant managers, F&B teams, Creative / Content team, External agencies
Potential direct reports (as the function scales): Social media executive(s), Content / Copywriter, Digital campaign executive
Remuneration & Benefits
Competitive salary + performance bonus / incentives
Professional development budget (courses, conferences)
Mobile / data allowance
Meals during shifts or dining privileges
Flexible working (where feasible)
Other benefits as per company policy (e.g. medical, insurance, leave)
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Real-time Digital Marketing Jobs Trends in Singapore, Singapore (Graphical Representation)
Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for Digital Marketing in Singapore, Singapore using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 10877 jobs in Singapore and 9550 jobs in Singapore. This comprehensive analysis highlights market share and opportunities for professionals in Digital Marketing roles. These dynamic trends provide a better understanding of the job market landscape in these regions.
Great news! MIN JIA PTE. LTD. is currently hiring and seeking a Digital Marketing Manager to join their team. Feel free to download the job details.
Wait no longer! Are you also interested in exploring similar jobs? Search now: Digital Marketing Manager Jobs Singapore.
An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at MIN JIA PTE. LTD. adheres to the cultural norms as outlined by Expertini.
The fundamental ethical values are:The average salary range for a Digital Marketing Manager Jobs Singapore varies, but the pay scale is rated "Standard" in Singapore. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.
Key qualifications for Digital Marketing Manager typically include Other General and a list of qualifications and expertise as mentioned in the job specification. Be sure to check the specific job listing for detailed requirements and qualifications.
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Here are some tips to help you prepare for and ace your job interview:
Before the Interview:To prepare for your Digital Marketing Manager interview at MIN JIA PTE. LTD., research the company, understand the job requirements, and practice common interview questions.
Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the MIN JIA PTE. LTD.'s products or services and be prepared to discuss how you can contribute to their success.
By following these tips, you can increase your chances of making a positive impression and landing the job!
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