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Urgent! Director, B2B Partnership Marketing, Asia Pacific Job Opening In Singapore, Singapore – Now Hiring Mastercard
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide.
Together with our customers, we’re helping build a sustainable economy where everyone can prosper.
We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible.
Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Director, B2B Partnership Marketing, Asia Pacific
About the role
Performs business to consumer marketing on behalf of a partner; co-market Mastercard offerings through Mastercard & partner channels by delivering value-driven marketing programs that benefit consumers, partners, and Mastercard.
This is a role providing leadership & expert advise on execution of effective B2B2C marketing campaigns to stakeholders & partners.
This role would be ideal for an individual who enjoys working with multi-functional teams and able to influence others to deliver joint goals.
Job Description
There are 3 distinct but related areas of responsibilities for this role:
Strategic leadership support on marketing planning & RFPs with partners
Serve as the voice of the stakeholder by partnering with the Sales teams to create marketing solutions for customers (banks, retail & commerce), leverage MasterCard’s assets and marketing platforms to deliver a consistent and differentiated stakeholder experience
Develops partner marketing strategies for different segments of merchants, issuers, etc., confirms alignment with internal sales team on objectives and partner engagement, and communicates strategies in merchant meetings
Lead and oversees efforts to respond to customer RFPs and develop marketing related materials
Crafts and recommends value proposition of Mastercard marketing assets for partners
Offer management & communications
Offers is one of the content pieces in the marketing mix.
You will be working with offer curation owners to provide leadership on design of offers, including mechanics as well as communicating in the most effective ways to incentivize partners’ leverage
Own & manage the B2B offers depository platform for optimum use by both internal and external audience; including reviewing partners’ creatives for approval prior to launch
Develops internal communications for sales and marketing teams on program success and deployable marketing assets to drive partner growth
Execute offers program / campaign to create awareness and usage by partners as well as to their consumer base via B2B2C campaigns
Qualifications
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
✨ Smart • Intelligent • Private • Secure
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Unlock Your Director B2B Potential: Insight & Career Growth Guide
Real-time Director B2B Jobs Trends in Singapore, Singapore (Graphical Representation)
Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for Director B2B in Singapore, Singapore using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 9250 jobs in Singapore and 8695 jobs in Singapore. This comprehensive analysis highlights market share and opportunities for professionals in Director B2B roles. These dynamic trends provide a better understanding of the job market landscape in these regions.
Great news! Mastercard is currently hiring and seeking a Director, B2B Partnership Marketing, Asia Pacific to join their team. Feel free to download the job details.
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An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Mastercard adheres to the cultural norms as outlined by Expertini.
The fundamental ethical values are:The average salary range for a Director, B2B Partnership Marketing, Asia Pacific Jobs Singapore varies, but the pay scale is rated "Standard" in Singapore. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.
Key qualifications for Director, B2B Partnership Marketing, Asia Pacific typically include Marketing & Media and a list of qualifications and expertise as mentioned in the job specification. Be sure to check the specific job listing for detailed requirements and qualifications.
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Before the Interview:To prepare for your Director, B2B Partnership Marketing, Asia Pacific interview at Mastercard, research the company, understand the job requirements, and practice common interview questions.
Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the Mastercard's products or services and be prepared to discuss how you can contribute to their success.
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