Job Description
eCommerce Director, Greater Asia Pacific
**General Information**
Req #
WD00087904
Career area:
Sales
Country/Region:
Singapore
State:
Central Singapore
City:
SINGAPORE
Date:
Tuesday, September 9, 2025
Working time:
Full-time
**Additional Locations** :
* Singapore - Central Singapore - Singapore
* Singapore - Central Singapore - SINGAPORE
**Why Work at Lenovo**
We are Lenovo.
We do what we say.
We own what we do.
We WOW our customers.
Lenovo is a US$69 billion revenue global technology powerhouse, ranked #196 in the Fortune Global 500, and serving millions of customers every day in 180 markets.
Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services.
Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere.
Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere.
To find out more visit www.lenovo.com , and read about the latest news via ourStoryHub (https://news.lenovo.com/) .
**Description and Requirements**
**Role:**
Head of GTAP eCommerce is a Senior leadership position within the Lenovo AP eCommerce division that reports directly to GM/Executive Director of AP eCommerce/Direct Sales.
This role leads the online/direct sales over ASEAN, HK, TW, Korea + ANZ.
Currently GTAP region have established eCommerce business and leaders to own P&L of each respective country and this role is to supervise these leaders to drive the business to achieve targeted unit (market share), revenue, gross margin as well as pre-tax income.
The major levers to control this business are pricing, site merchandising, online/offline marketing with spending authorization, product selection, HC capacity control but not restricted to these items.
**Key Interaction with:**
+ GTAP Vice President and CFO
+ Country Managers of GTAP countries, GMs of indirect sales divisions– for alignment of sales strategies
+ Leaders in supply chain, post-sales support, brand marketing and 4P management
+ AP eCommerce Sales Ops Manager, who consolidates/manages strategies, financials, and analytics
+ eCommerce 4P team and merchandising team (own team)
+ Global web production team
+ Global eCommerce teams with subject matter expertise for effective utilization of consistency and best practice sharing
**Requirement:**
Must Have
+ 15+ years of Experience in driving D2C business (Lenovo.com)
+ Leadership experience in eCommerce business (driving sales via Internet)
+ Sales target ownership (preferably P&L)
+ People management (coaching, hiring, mentoring, organization structuring)
Good to Have
+ General Manager experience with P&L ownership
+ Experience in eCommerce demand generation (media planning, campaign planning, expense management, agency management)
+ 4P management
**Additional Locations** :
* Singapore - Central Singapore - Singapore
* Singapore - Central Singapore - SINGAPORE
* Singapore
* Singapore - Central Singapore
* Singapore - Central Singapore - Singapore , * Singapore - Central Singapore - SINGAPORE