Job scope
Create engaging website content that is aligned with the brand’s tone of voice and publicizing that through our Content Management System (CMS) Perform keyword research, conduct competitive analysis to understand gaps Track and monitor existing pages for keyword ranking positions and collaborate with other stakeholders in optimizing content to increase organic search rankings Audit content regularly on the site to ensure that they are factually accurate and are on brand Exploring methods to enhance our website's user interface and user experience, as well as optimizing for conversion rate optimization.
Additionally, assist in conducting A/B testing to aid in testing efforts. Job Requirements
Undergraduates in the field of Marketing, Information Systems, Business, Communications, or other relevant fields are welcome to apply Excellent copywriting skills in English and ability to adapt to the right tone of voice suited for the brand Willingness to learn about SEO, content creation and website optimisation Highly motivated self-learner and quick to pick up a wide variety of tools Possess strong analytical skills and keen eyes for details Great interpersonal and communication skills Experience with Ahrefs, BrightEdge, Google Search Console, Google Analytics or other relevant digital marketing tools are a plus Enthusiastic and a positive attitude Qualification
Applicant must be a full-time matriculated student Internship must contribute to school graduation requirements You agree that it is a condition of employment that you adhere to and abide by all rules, regulations, policies and procedures including without limitation the rules of conduct of the Company.