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Head of Marketing Job Opening In Singapore, Singapore – Now Hiring Hyphen Connect


Job description

We are working with a decentralised exchange which looks to innovate on providing the best of CEXs and DEXs, focusing on building a safe, simple and scalable platform for trading.

They differentiate themselves by offering institutional level systems and support whilst remaining on-chain and decentralised.

We are seeking a highly skilled Head of Marketing for leading the end-to-end marketing efforts from brand building, user acquisition to social media and product marketing.

You will be the pioneer to build up the marketing team from scratch and develop full-funnel strategies.

What you’ll be doing:

  • Own and execute a unified marketing strategy that covers user acquisition, thought leadership, and partner marketing across all channels.

  • Collaborate with GTM and cross-functional teams—including business development, sales, PR, product, creative, and design—to align objectives and deliver cohesive regional strategies at the market level.

  • Work closely with data, product, creative, and design teams to refine conversion funnels and enhance user journeys.

  • Lead go-to-market initiatives for new product launches, feature rollouts, and regional campaigns.

  • Develop and scale integrated marketing programs, including multi-channel campaigns, influencer partnerships, and brand activations in key markets.

  • Localize and implement global marketing priorities, ensuring programs are tailored for market relevance and drive tangible results.

  • Manage and optimize marketing budgets to maximize ROI across channels.

  • Leverage customer insights and preferences to shape strategies for various user segments.

  • Own key marketing metrics, including traffic, engagement, activation, CAC, LTV, and more.

  • Oversee lifecycle and performance marketing, covering paid media, SEO, email, and CRM activities.

What we’re looking for:

  • 9+ years of marketing experience, including 3+ years in leadership roles at high-growth tech or fintech startups
  • Proven track record of driving integrated marketing strategies across diverse audiences and channels
  • Extensive expertise in performance marketing, product positioning, and go-to-market execution
  • Strong analytical skills with experience in funnel optimization, cohort analysis, and CAC/LTV modeling
  • Excellent storyteller with a solid understanding of PR, narrative development, and ecosystem engagement
  • Demonstrated ability to lead cross-functional teams and collaborate effectively with creative and design functions
  • Experience managing local agencies, production vendors, and regional partners
  • Bonus: Familiarity with the Web3 and crypto ecosystem and its regional applications

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EMEA - Europe

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Do you have any Web3 experience?

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Defi

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ZK

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Any personal experience in Web3 (e.g. side project, personal investment) if no professional experience.

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Required Skill Profession

Marketing Management


  • Job Details

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Unlock Your Head of Potential: Insight & Career Growth Guide


Real-time Head of Jobs Trends (Graphical Representation)

Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph here. Uncover the dynamic job market trends for Head of in Singapore, Singapore, highlighting market share and opportunities for professionals in Head of roles.

6395 Jobs in Singapore
6395
5938 Jobs in Singapore
5938
Download Head Of Jobs Trends in Singapore and Singapore

Are You Looking for Head of Marketing Job?

Great news! is currently hiring and seeking a Head of Marketing to join their team. Feel free to download the job details.

Wait no longer! Are you also interested in exploring similar jobs? Search now: .

The Work Culture

An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Hyphen Connect adheres to the cultural norms as outlined by Expertini.

The fundamental ethical values are:

1. Independence

2. Loyalty

3. Impartiapty

4. Integrity

5. Accountabipty

6. Respect for human rights

7. Obeying Singapore laws and regulations

What Is the Average Salary Range for Head of Marketing Positions?

The average salary range for a varies, but the pay scale is rated "Standard" in Singapore. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.

What Are the Key Qualifications for Head of Marketing?

Key qualifications for Head of Marketing typically include Marketing Management and a list of qualifications and expertise as mentioned in the job specification. The generic skills are mostly outlined by the . Be sure to check the specific job listing for detailed requirements and qualifications.

How Can I Improve My Chances of Getting Hired for Head of Marketing?

To improve your chances of getting hired for Head of Marketing, consider enhancing your skills. Check your CV/Résumé Score with our free Tool. We have an in-built Resume Scoring tool that gives you the matching score for each job based on your CV/Résumé once it is uploaded. This can help you align your CV/Résumé according to the job requirements and enhance your skills if needed.

Interview Tips for Head of Marketing Job Success

Hyphen Connect interview tips for Head of Marketing

Here are some tips to help you prepare for and ace your Head of Marketing job interview:

Before the Interview:

Research: Learn about the Hyphen Connect's mission, values, products, and the specific job requirements and get further information about

Other Openings

Practice: Prepare answers to common interview questions and rehearse using the STAR method (Situation, Task, Action, Result) to showcase your skills and experiences.

Dress Professionally: Choose attire appropriate for the company culture.

Prepare Questions: Show your interest by having thoughtful questions for the interviewer.

Plan Your Commute: Allow ample time to arrive on time and avoid feeling rushed.

During the Interview:

Be Punctual: Arrive on time to demonstrate professionalism and respect.

Make a Great First Impression: Greet the interviewer with a handshake, smile, and eye contact.

Confidence and Enthusiasm: Project a positive attitude and show your genuine interest in the opportunity.

Answer Thoughtfully: Listen carefully, take a moment to formulate clear and concise responses. Highlight relevant skills and experiences using the STAR method.

Ask Prepared Questions: Demonstrate curiosity and engagement with the role and company.

Follow Up: Send a thank-you email to the interviewer within 24 hours.

Additional Tips:

Be Yourself: Let your personality shine through while maintaining professionalism.

Be Honest: Don't exaggerate your skills or experience.

Be Positive: Focus on your strengths and accomplishments.

Body Language: Maintain good posture, avoid fidgeting, and make eye contact.

Turn Off Phone: Avoid distractions during the interview.

Final Thought:

To prepare for your Head of Marketing interview at Hyphen Connect, research the company, understand the job requirements, and practice common interview questions.

Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the Hyphen Connect's products or services and be prepared to discuss how you can contribute to their success.

By following these tips, you can increase your chances of making a positive impression and landing the job!

How to Set Up Job Alerts for Head of Marketing Positions

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