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Category
Business Operations Specialists
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Job Description
Responsibilities:
Maintain and update Wild Rift's global and regional tracking/reporting related to defined awareness and interest metrics.Extract and analyze data from databases to conduct correlation analysis between upper-funnel metrics and downstream conversions (install, trial, revival)Drive advanced analyses such as performance marketing attributions through navigating databases, extracting data, creating dashboards, and resolving data issues along the way.Support and execute standard/recurring reporting for performance tracking/measurementTranslate user segments based on business needs into SQL queries to retrieve cohort data from databases.Identify and map the source of truth data sets and generate executable retargeting campaign cohorts for targeted outreach. Required Qualifications:
Bachelor's degree in Data Science, Computer Science, Business Analytics, Marketing, Economics, or related fields.5 years of experience in data analysis or business intelligence roles.Proficiency in SQL with foundational Python/R knowledge for data analysis.High familiarity with Tableau or equivalent data visualization tools.Excellent analytical skills with the capability to interpret and clearly communicate data insights.Strong communication and collaboration skills, able to effectively engage with cross-functional teams. Desired Qualifications:
Experience working with Databricks or similar cloud-based data platforms.Familiarity with social listening platforms such as Talkwalker.Prior experience in publishing analytics within gaming or entertainment sectors.2+ years marketing practices including User Acquisition (UA), Paid Media, and Customer Relationship Management (CRM)Business fluent in Mandarin Chinese and English
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