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Urgent! Lifecycle and Communications Marketing Executive Job Opening In North West Community Development Council – Now Hiring HeyMax

Lifecycle and Communications Marketing Executive



Job description

HeyMax is on a mission to revolutionize travel by transforming everyday spend into travel rewards.

Our platform helps users maximize their loyalty points and unlock unforgettable trips with flexibility, transparency, and fun.

We're now expanding our marketing team and were looking for a proactive and detail-oriented Lifecycle and Communications Marketing Executive to join our growing team.

You'll play a crucial role in executing customer communications, driving engagement, and ensuring our marketing operations run smoothly.

If you thrive in a high-growth, fast-paced startup environment and love both the creative and technical sides of marketing, wed love to hear from you.

What You'll Do


Lifecycle Marketing Campaigns

  • Plan, build, and deploy lifecycle campaigns across email, in-app messaging, and push notifications.

  • Design communication flows for user onboarding, activation, retention, win-back, and other key stages of the customer journey.

  • Create and manage landing pages tied to specific lifecycle campaigns, ensuring seamless user journeys and clear calls to action.

  • Partner with the product marketing team to ensure timely announcements of new features or updates.

  • Coordinate with other teams to align messaging across all customer touchpoints.

Content & Copywriting

  • Write engaging, concise, and customer-centric copy for various channels.

  • Translate complex product details into simple, clear messaging for users.

  • Maintain brand voice and ensure consistency across all communications.

  • Create templates and reusable content blocks for different campaign types.

CRM Platform Management

  • Set up and manage campaigns and workflows in CRM platforms such as HubSpot, ActiveCampaign, , or similar tools.

  • Segment audiences effectively for personalized targeting.

  • Maintain and organize lists, ensuring data quality and compliance with data privacy regulations.

  • Troubleshoot technical issues related to CRM integrations, email templates, and automations.

Campaign Optimization & Reporting

  • Monitor and analyze campaign performance, gathering insights to inform future strategies.

  • Run experiments such as A/B tests to improve engagement and conversion rates.

  • Document learnings and propose actionable improvements for future campaigns.

  • Collaborate with analytics or data teams to access deeper insights when needed.

Operational Excellence & Innovation

  • Leverage AI tools to streamline content creation, testing, and campaign-building processes.

  • Identify opportunities to improve team efficiency and reduce manual work.

  • Stay updated on best practices and trends in lifecycle marketing and customer communication.

  • Participate actively in team meetings, bringing ideas and solutions to the table.

About You

  • 2-3 years of experience in lifecycle marketing, CRM, or marketing communications, ideally in a startup or high-growth environment.

  • Comfortable working independently and taking ownership of projects from start to finish.

  • Strong writing and editing skills, with a knack for crafting compelling customer-facing copy.

  • Familiarity with CRM and marketing automation platforms (e.g. HubSpot, ActiveCampaign, Unbounce, Webflow, etc.).

  • Curious and proactive in adopting AI tools to boost productivity and improve outcomes.

  • Highly organized, able to manage multiple projects and shifting priorities in a dynamic setting.

  • Enjoys collaborating with diverse teams while also being self-driven and resourceful.

If youre ready to make an impact, grow your skills, and help us engage customers more effectively, wed love to connect.

What Makes HeyMax...

HeyMax

  • Shape the future of a growing fintech-travel startup
  • Work with a high-ownership, fast-moving team
  • Take your love for travel and rewards to the next level
  • Flexible work and perks that actually matter (hello, Max Miles )
  • We have an office gym set up ‍


Required Skill Profession

Other General



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    Unlock Your Lifecycle and Potential: Insight & Career Growth Guide


  • Real-time Lifecycle and Jobs Trends in North West Community Development Council, Singapore (Graphical Representation)

    Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for Lifecycle and in North West Community Development Council, Singapore using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 9573 jobs in Singapore and 679 jobs in North West Community Development Council. This comprehensive analysis highlights market share and opportunities for professionals in Lifecycle and roles. These dynamic trends provide a better understanding of the job market landscape in these regions.

  • Are You Looking for Lifecycle and Communications Marketing Executive Job?

    Great news! is currently hiring and seeking a Lifecycle and Communications Marketing Executive to join their team. Feel free to download the job details.

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  • The Work Culture

    An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at HeyMax adheres to the cultural norms as outlined by Expertini.

    The fundamental ethical values are:
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    • 2. Loyalty
    • 3. Impartiality
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    • 5. Accountability
    • 6. Respect for human rights
    • 7. Obeying Singapore laws and regulations
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  • Interview Tips for Lifecycle and Communications Marketing Executive Job Success
    HeyMax interview tips for Lifecycle and Communications Marketing Executive

    Here are some tips to help you prepare for and ace your job interview:

    Before the Interview:
    • Research: Learn about the HeyMax's mission, values, products, and the specific job requirements and get further information about
    • Other Openings
    • Practice: Prepare answers to common interview questions and rehearse using the STAR method (Situation, Task, Action, Result) to showcase your skills and experiences.
    • Dress Professionally: Choose attire appropriate for the company culture.
    • Prepare Questions: Show your interest by having thoughtful questions for the interviewer.
    • Plan Your Commute: Allow ample time to arrive on time and avoid feeling rushed.
    During the Interview:
    • Be Punctual: Arrive on time to demonstrate professionalism and respect.
    • Make a Great First Impression: Greet the interviewer with a handshake, smile, and eye contact.
    • Confidence and Enthusiasm: Project a positive attitude and show your genuine interest in the opportunity.
    • Answer Thoughtfully: Listen carefully, take a moment to formulate clear and concise responses. Highlight relevant skills and experiences using the STAR method.
    • Ask Prepared Questions: Demonstrate curiosity and engagement with the role and company.
    • Follow Up: Send a thank-you email to the interviewer within 24 hours.
    Additional Tips:
    • Be Yourself: Let your personality shine through while maintaining professionalism.
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    • Body Language: Maintain good posture, avoid fidgeting, and make eye contact.
    • Turn Off Phone: Avoid distractions during the interview.
    Final Thought:

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    By following these tips, you can increase your chances of making a positive impression and landing the job!

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