International Card Services (ICS) is charged with the mission of “changing the world at work” by delivering unique value and service to our card members to ‘have their backs’ and create value, growth, and opportunity for all our stakeholders.
As a key growth market, Singapore requires dedicated leadership to provide ongoing and accelerated growth by optimizing our acquisition and marketing channels to bring value to our customers and continually innovate and optimize our marketing and operations to create the best customer experience, maximize engagement, and drive stakeholder value.
Responsibilities
The Manager of Business Enablement is responsible for:
Control Excellence
Control Governance
Support the implementation and day-to-day management of the control framework to ensure regulatory compliance and operational efficiency.
Work closely with Compliance, Control Management, and Legal teams to embed controls into business workflows and support ongoing business initiatives.
Assist in defining and maintaining effective preventive and detective controls within ICSSingapore operations.
Facilitate and coordinate risk assessment processes such as PRSA, RCSA, and Regulatory Change Management (RCM), ensuring timely and accurate inputs from relevant teams.
Contribute to the readiness of new product launches and process changes by ensuring appropriate control measures are in place.
Brand Governance
Manage local brand approval processes and ensure marketing materials comply with global brand standards.
Coordinate with the marketing team to support local campaign execution and brand consistency in market communications.
Business Enablement, Analytics & Data Capabilities
Work with product and technology teams to develop and maintain dashboards, reports, and control monitoring tools.
Set up processes and system in place to drive retention of target customers throughout the lifecycle.
Automate recurring data refreshes and reports tasks to improve efficiency and data accuracy.
Support the development of data-driven insights by preparing visualizations and reports based on customer and operational data.
Explore opportunities to improve data processes using automation and basic machine learning techniques, in collaboration with data teams.
Developing operational processes for cross portfolio new product or feature launches, MAPs, process automation initiatives, and business enablement efforts.
Drive the execution of the full suite of customer lifecycle engagement marketing, including onboarding, early engagement, engagement across all products, and develop strategies to retain customers in line with the ICSS product line strategy which includes formulate marketing strategies and campaigns to attract, engage, and retain target customers throughout the lifecycle.
Qualifications
At least 3 - 7 years working experience.
Prior experience and knowledge of the Cards, Financial Services Market
Knowledge of Python and SQL programming languages would be advantageous
Experience in stakeholder management, process improvement and coordinating control assessment
Experience in working with cross-functional teams such as legal, compliance, marketing and technology
Analytical mindset with attention to details.
Excellent communication skills, both written and verbal; ability to present complex risk issues to senior leadership in a clear, concise manner.
A team player with strong leadership skills and interpersonal skills
Minimum Bachelor Degree in Business, Marketing or Banking & Finance
Benefits
Competitive base salaries
Bonus incentives
Support for financial-well-being and retirement
Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
Generous paid parental leave policies (depending on your location)
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
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