Overview
Join to apply for the Marcom Manager role at Logitech .
Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.
The Role
The B2C Marcom Manager is responsible for developing and leading the Logitech brands within the Singapore market, to drive marketing ROI to all the stakeholders.
The incumbent will work closely with various teams, including sales, finance, regional category marketing, supply chain, channel partners, etc., to drive and implement our strategies to accelerate Logitech business.
Your Contribution
Be Yourself.
Be Open.
Stay Hungry and Humble.
Collaborate.
Challenge.
Decide and just Do.
These are the behaviours you’ll need for success at Logitech.
In this role you will need to:
- Be the brand guardian to all Logitech brand collateral, ensuring all materials adhere to respective brands’ guidelines.
Localize global campaigns for the Singapore market.
- Strategize, plan, coordinate, execute, and track the marketing plans for all Logitech brands, including budget planning and management, marketing plan development, coordination with various stakeholders (internal and external), execute and lead the marketing programs, and tracking the results vs targeted ROI.
- Lead digital/omni-channel media strategy development in line with country priority and regional direction – social content, messaging, community engagement, etc.
Oversee performance marketing (Meta, Google ads, etc.), analyze campaign ROI and optimize based on analytics.
- Review, measure, evaluate and reporting of all marketing executions vs sales and marketing targets.
- Build strong relationships with key local media, relevant influencers and KOLs to amplify the brand to the community.
- Identify and negotiate local partnerships (brands, events) and collaborate with retail or digital partners (e.g. Shopee, Lazada, etc.).
- Remain highly aware of trends and community to ensure the brands are in trend and stay relevant.
Key Qualifications
For consideration, you must bring the following minimum skills and behaviors to our team:
- Bachelor’s degree (or equivalent) in Marketing, Mass Communication, Advertising, or related qualification is nice to have.
- Minimum of 5 years of experience in Marketing/Marcom.
- Familiar with consumer electronics / Esports Gaming / IT industry is an advantage.
- Strong communication, negotiation, and presentation skills to communicate seamlessly internally and externally.
- Creative thinking, open-mindedness and problem solving.
- Organizational and time-management skills for meeting deadlines in a fast-paced environment.
- Critical thinking, and able to multi-task and work under pressure.
- Strong personality and team player to be able to work with various departments.
About Logitech / Work Model
Logitech is the sweet spot for people who are passionate about products, making a mark, and having fun doing it.
As a company, we’re small and flexible enough for every person to take initiative and make things happen.
We’re big enough in our portfolio and reach for those actions to have a global impact.
All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
Logitech supports a hybrid work model: most roles are open to work from home from many locations.
Some teams may be remote or on-site depending on the role.
If you require an accommodation to complete any part of the application process, you may contact us toll free at for assistance.
#J-18808-Ljbffr