The position of a Marketing Executive is responsible for business development and maximizing brand awareness for our client in the South East Asian (SEA) region.
The major responsibilities includes exploiting traditional/new marketing channels, campaign planning and execution, collateral management and any other marketing related research and analysis.
The position requires someone with a keen interest in digital marketing, social media, and sports for the Asian markets with a good level of English language mastery; and possesses competent levels of logical and reasoning skills.
Responsibilities:
Search for new external business partners (media and affiliates) and maintain a close working relationship with all partners.
Devise strategy and tactics to maximize brand awareness, through internal and external media channels such as online, offline and social media channels.
Coordinate and execute marketing campaigns and projects targeted at acquisition and retention of customers.
Plan and liaise with relevant departments for the production of marketing materials/collaterals and the maintenance aspect of it.
Provide accurate and creative copywriting and proofreading skills.
Perform market research and competitor’s analysis to provide related Marketing insights on – Customer’s point of view, market trends, and changing customers’ demands and progress reports for effectiveness of campaigns & communication channels.
Requirements:
Ideally, a Business or Marketing degree or other relevant academic qualification.
Candidate must be fluent in English and one of the following languages; Mandarin, Vietnamese, Bahasa Indonesia, Thai, Khmer, Japanese to a high level of business communications ability.
Interpersonal skills – In this role, the candidate will communicate regularly internally across departments and externally with third party marketing agencies and media partners.
As such, candidates must be confident and articulate at presenting and communicating findings, plans and future requirements.
Project-management skills with the ability to self-motivate and complete tasks within budget and deadlines.
An eye for details for the production of marketing materials.
A natural flair for creative thinking and highly analytical.
It is essential that you are competent at all MS Office packages, most importantly Excel.