Urgent! Measurement analyst - Brand Vertical COE - Marketing Science Job Opening In Singapore, Singapore – Now Hiring TikTok
About the TeamThe Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform.
We work with advertisers to optimize their activity on the platform and build meaningful connections that help drive behavior change.
About the Role
We are looking for a highly analytical and detail-oriented Data Analyst to join our Marketing Science team.
This role is critical in structuring and analyzing complex datasets, running statistical and sales models and translating insights into actionable recommendations.
You will work closely with cross-functional partners to validate the impact of marketing investments and guide data-driven decision-making.
Responsibilities:
- Structure, clean and manage large, complex datasets across multiple sources (internal platform, sales, media data and dataset from research vendors).
- Design and execute robust statistical analyses (., regression, time-series, ANOVA, Bayesian models, to measure marketing and sales impact.
- Build and run sales and marketing effectiveness models (MMM, touch attribution, incrementality, audience insights, causal inference, .
- Quickly identify the right data sources and methodologies to address specific business questions.
- Translate technical findings into clear, business-relevant insights for cross-functional stakeholders (product, sales, .
- Develop automated dashboards and reporting tools to scale insights across the organization.
Minimum Qualifications:
- Bachelor's or Master's degree in Statistics, Econometrics, Data Science, Mathematics, or related field.
- Strong proficiency in SQL and Python and / or R for statistical analysis.
- Experience with BI/visualization tools (., Tableau, Power BI, Looker).
- Strong foundation in statistical modeling and econometrics, with hands-on experience applying methods such as regression, causal inference, DML, Random Forest, and other supervised/ensemble models.
- Familiarity with marketing measurement methods such as MMM, attribution models, experimentation and incrementality based on RCT design or related.
- Strong problem-solving skills: able to frame ambiguous business challenges into structured analytical approaches.
- Excellent communication skills with the ability to distill complex analysis into clear and actionable recommendations.
Preferred Qualifications:
- Minimum 5 years of experience in data analytics, marketing science or applied statistics roles.
- Background in digital marketing, advertising measurement or e-commerce analytics.
- Experience working with third-party datasets (., Nielsen/NIQ, Kantar, retail sales panels, survey data).
- Exposure to big data platforms (Hive, Spark) or cloud environments.
- Demonstrated experience in building scalable measurement frameworks or analyses.
- Strong business acumen, with proven ability to connect analysis to commercial outcomes.
- Ability to balance depth of analysis with speed, adapting approaches depending on business needs.
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Real-time Measurement analyst Jobs Trends in Singapore, Singapore (Graphical Representation)
Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for Measurement analyst in Singapore, Singapore using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 6263 jobs in Singapore and 5666 jobs in Singapore. This comprehensive analysis highlights market share and opportunities for professionals in Measurement analyst roles. These dynamic trends provide a better understanding of the job market landscape in these regions.
Great news! TikTok is currently hiring and seeking a Measurement analyst Brand Vertical COE Marketing Science to join their team. Feel free to download the job details.
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An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at TikTok adheres to the cultural norms as outlined by Expertini.
The fundamental ethical values are:The average salary range for a Measurement analyst Brand Vertical COE Marketing Science Jobs Singapore varies, but the pay scale is rated "Standard" in Singapore. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.
Key qualifications for Measurement analyst Brand Vertical COE Marketing Science typically include Business Operations Specialists and a list of qualifications and expertise as mentioned in the job specification. Be sure to check the specific job listing for detailed requirements and qualifications.
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Before the Interview:To prepare for your Measurement analyst Brand Vertical COE Marketing Science interview at TikTok, research the company, understand the job requirements, and practice common interview questions.
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