We are looking for a Regional B2B Marketing Manager to lead marketing initiatives across ASEAN and Hong Kong.
In this role, you will develop and execute go-to-market strategies, demand generation campaigns, and regional events, while working closely with sales to drive pipeline growth and business outcomes in the telecom, cybersecurity, or service provider sectors.
A global technology company that provides network, edge cloud, security, and collaboration solutions to help businesses accelerate their digital transformation.
Develop and own the regional marketing strategy for ASEAN and Hong Kong in alignment with GTM objectives.Liaise with regional sales and product leadership to craft and execute GTM strategies.Plan and run demand generation campaigns across multiple channels (email, LinkedIn, referrals, cold calling) to build a strong sales pipeline.Engage C-level executives and coordinate with Sales Managers to initiate meetings and follow up to close deals.Manage regional marketing budgets and ensure optimum spend efficiency.Track and report lead status and campaign performance on a daily, weekly, and monthly basis.Plan, execute, and measure the success of regional events and marketing activations. Requirements
5+ years of enterprise B2B marketing experience, ideally with regional exposure in ASEAN/Hong Kong.Experience in Telecom, Cybersecurity, or Service Provider sectors preferred.Proven ability to run marketing campaigns and generate measurable results.Strong written and verbal communication skills.Independent, self-driven, and able to collaborate closely with sales teams. Next Step
Prepare your updated resume (please include your current salary package with a full breakdown such as base, incentives, annual wage supplement, etc.) and the expected package. Ng Kai Wen