Job description
Task:
- Manage social media platforms (Facebook, Instagram and Google).
- Business listings and reviews.
- Increase presence on Tripadvisor and other such platforms.
- Competitor analysis/Strategy.
- Promotions and other misc.
- Generate content (editorial copy and visual design) for digital marketing and social media platforms.
Includes basic photography.
- Other ad hoc duties assigned by the director
- Suggest promotions
Build relationships with media, influencers, and partners to enhance brand visibility.
Social Media:
Complete management of social media platforms :
- Content calendar.
- Posting and replying.
Community engagement.
Business listings and reviews:
- Management of Google My business and review sites (to be discussed).
Monitoring and replying to reviews (Google, Tripadvisor, Facebook/Instagram etc).
Reporting:
- Monthly report with audience insights, actions and recommendations moving forward.
Competitor analysis:
- Identify competitors, their products and their presence on social media
Identify competitor's promos/new products
Requirements:
- Bachelor's degree in marketing, Business, or a related field.
- 5+ years of proven success in sales and business development.
preferably in F&B, hospitality, or lifestyle brands· Strong project management skills - Good creative, writing and copywriting skills
- Advanced computer proficiency.
Skilled in digital marketing/social media software as well as presentation software.
- Excellent proficiency in MS Office, Canva and Adobe
- Experience/exposure in the F&B industry will be an advantage
- A confident communicator and persuasive negotiator