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Urgent! Senior Consultant, Data & Marketing Effectiveness Job Opening In Singapore, Singapore – Now Hiring dentsu

Senior Consultant, Data & Marketing Effectiveness



Job description

We're seeking an experienced, forward-thinking marketer who is not only well-versed in Marketing, MarTech, and data but also deeply understands how these elements converge to craft hyper-personalized customer experiences.

The ideal candidate is, first and foremost, a marketer with a passion for strategy, who leverages MarTech and data as powerful enablers to drive efficiency and business outcomes.

Job Description:

We're seeking an experienced, forward-thinking marketer who is not only well-versed in Marketing, MarTech, and data but also deeply understands how these elements converge to craft hyper-personalized customer experiences.

The ideal candidate is, first and foremost, a marketer with a passion for strategy, who leverages MarTech and data as powerful enablers to drive efficiency and business outcomes.

Key Responsibilities:

  • Campaign Optimization & Customer Journeys: Design, develop, and optimize marketing campaigns and customer journeys by activating digital data across a range of MarTech platforms and omnichannel (O2O) strategies.

  • MarTech Consultation: Advise clients on how various MarTech components can seamlessly work together to drive their marketing and business goals.

  • Opportunity Identification: Uncover client opportunities and identify key requirements to address their marketing challenges and enhance digital maturity.

  • Strategic Leadership: Lead client workshops, whiteboarding sessions, and strategy discussions, co-creating marketing strategies that help clients mature digitally.

  • Project Ownership: Lead consulting, implementation, and managed services projects across a diverse suite of MarTech tools and platforms.

  • Pre-Sales & Client Management: Own pre-sales targets, helping clients achieve marketing effectiveness and nurturing relationships for long-term success.

  • Key Qualifications:

  • Analytical Mindset: Strongly analytical, with the ability to translate business goals into actionable technical solutions.

  • MarTech Proficiency: Hands-on experience with key platforms like CDP (Tealium, Segment) or CEP (SFMC, Braze), driving marketing strategies with data-driven insights.

  • Strategic Vision: Ability to juggle multiple clients and projects, maintaining both a high-level strategic view and a detailed understanding of technical execution.

  • Relevant Experience: 5-6 years of experience in utilizing MarTech and data to deliver impactful marketing strategies.

  • Workshop Facilitation: Proven experience in leading and delivering client workshops and strategy sessions.

  • Passion for Innovation: A strong passion for technology, data, and a love for sharing and selling your ideas to clients and stakeholders.

  • Flexibility: Willingness to travel as required to meet client needs and drive project success.

  • Consulting Background: Experience in delivering consulting or digital maturity projects is highly desirable.

  • This is an exciting opportunity for someone who thrives at the intersection of marketing, technology, and strategy—ready to help clients unlock their digital potential.


    Required Skill Profession

    Business Operations Specialists



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