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Urgent! Senior Content Producer (Chinese Entertainment 风和日丽) Job Opening In Singapore, Singapore – Now Hiring Our Grandfather Story
About the job
UNFOLD Asia is an independent media group shaping stories that matter to Southeast Asia.
Through our leading brands – Our Grandfather Story (OGS), nOm, and Ribbit.FYI.
We reach over 10 million monthly viewers with authentic, culturally resonant content.
We are on a mission to redefine storytelling for the region, and we are looking for a passionate and versatile Senior Visual Journalist/ Senior Content Producer to help grow our Chinese entertainment brand 风和日丽, and play a key role in content strategy, monetisation, and team leadership.
What you will do
Lead content strategy and growth for 风和日丽, shaping its voice and direction for Mandarin-speaking audiences in Singapore and Southeast Asia.
Oversee end-to-end content development across platforms – from ideation/production to publishing and performance.
Create and manage editorial calendars, and ensure content is timely, engaging, and aligned with cultural and regional trends.
Mentor and manage a growing team, driving creativity and execution excellence.
Partner cross-functionally to align with content and brand goals, audience insights, and monetisation strategy (i.e. branded content, platform monetisation).
Play a pivotal role in incubating new content formats and guiding product roadmaps to future-proof media initiatives.
Track and manage timelines, budgets, and project pipelines.
Who are we looking for
3-5 years of experience in content creation, digital storytelling, or media strategy, ideally in fast-paced consumer-facing brands.
Strong Mandarin language skills (written & spoken) and deep understanding of Chinese-speaking audiences and platforms.
Demonstrate experience in managing or mentoring interns.
Proven track record in creating engaging video content across platforms like Youtube, Tiktok, IG, XiaoHongShu etc.
Experience or interest in content monetisation strategies and branded storytelling.
Excellent project management and communication skills.
Bonus: Experience in incubating digital products or launching new media verticals.
Why Join Us
Be part of a growing media group that dares to experiment and pushes boundaries in regional storytelling.
Work with creative and mission-driven teammates who believe in the power of authentic content.
Shape content that speaks to the culture, identity and community.
Opportunity to lead and grow a brand from ground up, backed by one of Southeast Asia’s most beloved media brands.
For interested candidates, we recommend you send a submission via our ATS Link as well:
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Unlock Your Senior Content Potential: Insight & Career Growth Guide
Real-time Senior Content Jobs Trends in Singapore, Singapore (Graphical Representation)
Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for Senior Content in Singapore, Singapore using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 33888 jobs in Singapore and 30355 jobs in Singapore. This comprehensive analysis highlights market share and opportunities for professionals in Senior Content roles. These dynamic trends provide a better understanding of the job market landscape in these regions.
Great news! Our Grandfather Story is currently hiring and seeking a Senior Content Producer (Chinese Entertainment 风和日丽) to join their team. Feel free to download the job details.
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An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Our Grandfather Story adheres to the cultural norms as outlined by Expertini.
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Key qualifications for Senior Content Producer (Chinese Entertainment 风和日丽) typically include Other General and a list of qualifications and expertise as mentioned in the job specification. Be sure to check the specific job listing for detailed requirements and qualifications.
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Before the Interview:To prepare for your Senior Content Producer (Chinese Entertainment 风和日丽) interview at Our Grandfather Story, research the company, understand the job requirements, and practice common interview questions.
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