Senior Product Manager, Digital Business
We are seeking a dynamic and commercially driven Senior Product Manager to lead the strategy, execution, and performance management of our learning portfolio across online and classroom-based products, including content partnerships, product bundles, and the exam preparation business unit.
This role owns the P&L and drives growth through data-led decisions, strategic collaborations, and innovative product development.
- Own full P&L responsibility across assigned product lines (Content Partnerships, Bundles, and Exam Business Unit).
- Develop annual business plans and revenue targets aligned with company objectives.
- Conceptualize and launch innovative product bundles for mass market and enterprise segments, driving both subscriptions and enterprise sales.
- Design and implement go-to-market (GTM) strategies for both new and existing products to support subscription and revenue growth.
Content Management
- Manage and build strong relationships with current and potential content providers to foster long-term collaborations.
- Identify and onboard new content partners to expand the Learning Experience Platform (LXP) ecosystem and classroom course library.
- Negotiate partnership terms, licensing models, and co-marketing opportunities, working closely with Legal to drive contractual process.
- Plan and implement content roadmaps, ensuring a wide-ranging, scalable, and relevant content offering on LXP.
- Collaborate with Marketing and Sales teams to drive adoption of partner content through campaigns and enterprise engagements.
- Oversee content curation quality to align with market trends and meet the evolving needs of enterprise clients.
Product Bundling & Innovation
- Design and roll out multi-channel learning bundles integrating classroom, online, and assessment components.
- Collaborate with cross-functional teams (Sales, Digital Business, Marketing, Tech) to ensure seamless learner journeys and product delivery.
- Pilot new monetisation models (e.g., CPD credits, subscription tiers, certification tracks).
Exam Business Unit Management
- Oversee the performance of the exam business line, including certification, licensing, and regulatory exam prep courses.
- Streamline learner onboarding, exam scheduling, and certification workflows for operational efficiency.
- Identify new growth areas through partnerships with industry bodies and professional associations.
- Manage exam business P&L, ensuring profitability while maintaining compliance and learner satisfaction.
Reporting & Performance Management
- Prepare quarterly business reviews highlighting achievements, risks, and strategic next steps.
- Provide regular updates, insights, and business reports to senior leadership, highlighting progress, risks, and opportunities for growth.
Requirements
- Bachelor’s degree in business, marketing, product management or related field.
- Minimum 8-10 years of experience in product management or business leadership experience, preferably in education, edtech, or digital content ecosystems.
- Proven track record managing P&L and delivering commercial results.
- Strong business acumen with proven experience in managing digital content portfolios, product strategy, and commercial and operational execution.
- Excellent negotiation, communication and stakeholder management skills.
- Growth mindset with strong problem-solving ability.
- Ability to manage multiple projects simultaneously in a fast-paced and dynamic environment.
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