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Urgent! Strategist Job Opening In Singapore, Singapore – Now Hiring GEORGE P. JOHNSON (SINGAPORE) PTE. LTD.



Job description

Roles & Responsibilities

About Us:

George P.

Johnson (GPJ) is the World's Leading Event And Experiential Marketing Agency.

For over a century we've been partnering with the world's top brands to deliver creative solutions that make a real difference.

Our strategic thinking and creativity breathe life into brands.

Our ideas create impact, inspire audiences and grow business.

It's what turns our goals, and those of our clients, into results.

We're happy working wherever the brief takes us.

At home or abroad.

On the huge, or the hugely important.

Our scalability enables us to answer briefs of all shapes and sizes - effectively and efficiently

About the Role:

Defining Programme Strategy

  • Support the Client Services team to deep dive into our client's briefs and define the business challenges we need to solve.

  • Translate Project Briefs into Creative Briefs, including compelling insights and provocative, creative springboards.

  • Support development of clear measurement criteria to evaluate the effectiveness of work.

  • Be an ongoing sounding board throughout creative ideation and execution, championing the strategic integrity of GPJ's creative concepts.

  • Support project teams in crafting compelling case studies post programme.

Content Development

  • Research target audiences and brand territories to derive insights that can help inform a communications strategy to achieve brand objectives.

  • Define communications and content KPIs against objectives, and measurable indicators to define success.

  • Craft and support the development of high quality content that align with a programme's messaging.

    This includes developing programme agendas and synopses, speaker messaging/ speaking points, presentations and video narratives.

  • Partner with creative teams, designers, and writers to bring ideas to life across visual and written formats.

  • Maintain a cohesive content strategy across various channels to achieve high levels of user engagement on assigned projects.

About you

  • 2 - 3 years' experience in a similar role for an agency, consultancy, or internal client
  • Able to understand complex strategic marketing projects across different channels, and articulate the thinking and ideas that will answer the clients brief.

  • Confident in a range of research methodologies to unearth surprising insights to fuel creative thinking.

  • Able to derive insights from past marketing activities to define objectives and optimisation opportunities for current and future marketing strategies.

  • Capable of understanding complex strategic marketing projects across different channels.

  • Holistic approach to the marketing mix and integrating live, experiential, and digital platforms/communication ideas.

  • Demonstrate excellent knowledge of social platforms and remain current in knowledge.

  • Finger on the pulse when it comes to the latest business, consumer, and industry trends
  • Innate passion for storytelling, creativity, and human behaviour.

  • Ability to manage and execute multiple projects simultaneously within deadlines and manage time and priorities effectively within a fast-paced environment.

  • Excellent writing, editing, and storytelling skills across formats.

  • Strong presentation and persuasion skills.

Tell employers what skills you have
Scalability
Social Media
Content Strategy
Strategy
Writing
Team Player
Articulate
Storytelling
Creative Thinking
Content Development


Required Skill Profession

Other General



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