Urgent! VP/SVP, Events Marketing Team Head, Private Banking, Consumer Banking Group Job Opening In Singapore, Singapore – Now Hiring DBS Bank
We are seeking a dynamic and visionary leader to join our Regional Marketing Events (PBTPC) team.
The Head of Events, Regional PBTPC Marketing is responsible for leading and overseeing the strategic planning, development, and execution of events and related marketing activities.
This role demands a visionary leader who can create impactful events that align with the bank’s key objectives and goals, to increase loyalty, acquisitions and participation, and drive brand awareness through effective marketing.
This role is crucial as the candidate is responsible for ensuring the end-to-end delivery of the bank’s events activity, including internal and external client events for our different audiences and stakeholders.
The ideal candidate will manage a dynamic team to develop integrated marketing campaigns, develop lasting partnerships and ensure the seamless execution of events that engage and inspire our clients across our key markets including Singapore, Hong Kong, Dubai and London.
Key Responsibilities
Work with the Regional Head, Wealth Marketing to identify, develop and deliver the over-arching strategy for our bank’s events
Contribute to the development and implementation of bank-wide strategic plans
Lead, manage and motivate the Events Marketing team to ensure the effective running of our client events and press conferences across the respective markets in the regions
Conceptualise, plan, and deliver high-impact events, including loyalty and appreciation events, product related events, funds houses events, acquisition events, producing detailed proposals, including timelines, venues, suppliers, budgets and staffing
Oversee all components of event management, including budgeting, logistics, vendor management, sponsorship and post-event evaluation
Event Planning & Strategy Development
Develop comprehensive event plans aligned with the bank’s marketing and business objectives, including goals, target audience, budget, and success metrics
Collaborate with the team lead and other product teams to align event themes with overall business direction
Conduct research on competitor activities and industry trends to bring fresh, innovative ideas to the bank’s event marketing strategy
Execution of Marketing Events
Organize end-to-end event execution including site selection, venue booking, contract management, vendor management, permits, logistics coordination, branding setup, and staffing
Manage on-site event operations to ensure seamless execution, including registration, audio‐visuals, signage, and client experience
Handle contingency planning to address unforeseen issues such as weather, vendor delays, or last‐minute cancellations
Stakeholder Coordination
Act as the central liaison between the Marketing team and internal departments to ensure smooth planning and execution of events
Manage the internal approval process for event concepts, budgets, and promotional materials by preparing detailed briefs and obtaining timely sign‐offs from relevant stakeholders
Proactively communicate timelines, responsibilities, and progress updates to all internal stakeholders, ensuring alignment at every stage of the event lifecycle
Coordinate with Compliance and Legal teams to ensure all events and associated content adhere to regulatory requirements and brand guidelines
Facilitate internal post‐event debriefs to share outcomes, gather feedback, and implement learnings for future initiatives
Customer Engagement & Lead Generation
Design event experiences that strengthen relationships with existing customers and attract potential new clients
Collect and analyze attendee data and feedback to inform lead nurturing campaigns and post‐event follow‐up
Post‐Event Analysis & Reporting
Conduct thorough post‐event evaluations, gathering feedback from stakeholders and attendees to assess satisfaction and identify areas for improvement
Analyze performance metrics such as attendance rates, leads generated, customer conversions and other on‐ground insights/feedback
Prepare detailed post‐event reports and presentations for senior management review
Calendar & Timeline Management
Maintain and manage an annual marketing events calendar that supports all local and overseas events
Ensure each event is delivered on time and in accordance with critical deadlines, approvals, and coordination timelines
Job Requirements
Bachelor’s degree in Marketing, Communications, Business Administration, or related field
More than 15 years of experience in event planning, marketing, or related roles (preferably in the banking or financial services sector)
Strong organizational and time management skills with the ability to handle multiple projects simultaneously
Excellent communication and interpersonal skills
Proficiency in Microsoft Office Suite
Ability to work flexible hours and travel regionally for events when required
Key Competencies
Strong visionary leader
Collaborative team player who can help manage and influence our key stakeholders
Budget management
Stakeholder engagement
Problem‐solving and crisis management
Results‐oriented mindset
Primary Location
Singapore-DBS Asia Central
Job
Marketing and Communications
Schedule
Regular
Job Type
Full-time
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Great news! DBS Bank is currently hiring and seeking a VP/SVP, Events Marketing Team Head, Private Banking, Consumer Banking Group to join their team. Feel free to download the job details.
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