This role is focused on elevating the digital presence of a professional cleaning and maintenance company by enhancing the structure and search engine optimization of its website.
The successful candidate will be responsible for optimizing the website's architecture, improving on-page SEO, and integrating advanced analytics tools to drive higher search rankings and increase lead generation.
The position requires a strong understanding of both technical and on-page SEO, as well as experience in developing user-friendly, responsive websites tailored to service-based businesses.
Deliverables
Optimize the structure of the home page and service pages for clarity and SEO performance
Implement on-page SEO best practices, including meta tags, schema markup, internal linking, and speed optimization
Integrate Google Analytics and Google Tag Manager for comprehensive tracking and reporting
Set up lead and conversion tracking to monitor user actions and campaign effectiveness
Improve mobile responsiveness and overall user experience across devices
Create dedicated landing pages for key services to target relevant Arabic keywords and increase conversions
Requirements
Proven experience in web development with a focus on SEO for service-based businesses
Strong knowledge of on-page SEO, including meta tags, schema, and internal linking strategies
Proficiency in integrating Google Analytics and Google Tag Manager
Demonstrated ability to set up and manage lead and conversion tracking
Expertise in optimizing website speed and mobile responsiveness
Experience creating landing pages optimized for search and conversions
Familiarity with Arabic SEO and keyword research is highly desirable
Excellent attention to detail, problem-solving skills, and ability to deliver high-quality work within deadlines
Availability for potential follow-up work and ongoing website enhancements
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