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Website Strategy Manager Job Opening In Singapore, Singapore – Now Hiring KPay Group


Job description

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KPay Group (KPay) is a leading fintech company dedicated to empowering businesses of all sizes with simple, smart, seamless and secure technology solutions.

Serving over 57,000 merchants across Hong Kong, Singapore, Japan and Australia.

KPay is unleashing merchants' growth potential by building a one-stop platform for financial management, business operations and digital transformation.

KPay secures a record USD 55 million in 2024, marking the largest series A fundraise globally in the payments sector for the year.

Overview

Role Mission

We are seeking a product owner to drive the evolution of our global and regional website into a revenue-generating strategic asset.

You will own the vision, roadmap, and integration of SEO into our product DNA to simplify complex B2B buyer journeys and fuel growth across international markets.

Reports to: Digital Growth Director

Responsibilities

  • Strategic Vision & Roadmap Ownership
    • Define and champion a unified global website vision aligned with enterprise growth goals.

    • Own end-to-end global and regional roadmaps (Now/Next/Later framework), prioritising initiatives by business impact, compliance needs (GDPR), and market nuances.

    • Bridge global strategy with local execution: empower regional teams to adapt roadmaps while maintaining brand/UX consistency.

  • SEO as Product Core
    • Embed SEO strategy into development lifecycles (grooming, planning).

      Act as the quarterback for technical SEO (Core Web Vitals, crawlability), content optimisation, and analytics.

    • Own KPIs: Organic traffic, keyword rankings, conversion paths, MRR influenced by SEO.

  • B2B Experience Architecture
    • Architect frictionless journeys for multi-stakeholder B2B buyers: Integrate self-service tools (reordering portals, demo scheduling), thought leadership (whitepapers, webinars), and CRM/ERP systems.

    • Ensure mobile-first UX, compliance, and security (GDPR, secure hosting).

  • Stakeholder Leadership
    • Build a shared brain: Align executives, engineering, marketing, and regional leads on roadmap priorities through data-driven storytelling.

    • Lead without authority: Resolve conflicts, secure resources, and foster SEO-first culture across teams.

Requirements

  • Proven B2B Website Leadership: 5+ years scaling enterprise B2B websites that drove measurable revenue (cite MRR/CAC impact).

  • SEO-Product Hybrid Expertise: Track record embedding SEO into agile development; fluency in technical SEO, analytics (GA4, SEMrush), and business-case modelling.

  • Global Roadmap Mastery: Experience balancing global strategy with regional adaptation across 3+ markets.

  • Technical Integration Acumen: Hands-on experience with CMS (e.g., WordPress, CDNs, and CRMs)
  • Stakeholder Influence: Skilled at aligning C-suite, engineering, and cross-cultural teams using data.

  • Digital-First Mindset: Proven fluency with modern digital tools (AI, analytics, automation) and curiosity for emerging tech.

Why Join Us?

  • Impact: Directly shape a digital revenue channel.

  • Scale: Lead website strategy for 4+ global regions.

  • Innovation: Experiment with GenAI, predictive analytics, and Search Generative Experience (SGE).

  • Autonomy: Own the roadmap with executive backing.

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Other roles

  • Strategy Consultant, Regional Operations
  • Assistant Manager/Manager - People Strategy
  • Operations Strategy Consultant - User Experience, Regional Operations
  • Product Analyst, Strategy and Operations (English)
  • Senior Strategy Manager - Strategic Planning - APAC
  • Strategy & Operations Manager - Singapore

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Required Skill Profession

Business Development & Strategy


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Unlock Your Website Strategy Potential: Insight & Career Growth Guide


Real-time Website Strategy Jobs Trends (Graphical Representation)

Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph here. Uncover the dynamic job market trends for Website Strategy in Singapore, Singapore, highlighting market share and opportunities for professionals in Website Strategy roles.

1311 Jobs in Singapore
1311
1228 Jobs in Singapore
1228
Download Website Strategy Jobs Trends in Singapore and Singapore

Are You Looking for Website Strategy Manager Job?

Great news! is currently hiring and seeking a Website Strategy Manager to join their team. Feel free to download the job details.

Wait no longer! Are you also interested in exploring similar jobs? Search now: .

The Work Culture

An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at KPay Group adheres to the cultural norms as outlined by Expertini.

The fundamental ethical values are:

1. Independence

2. Loyalty

3. Impartiapty

4. Integrity

5. Accountabipty

6. Respect for human rights

7. Obeying Singapore laws and regulations

What Is the Average Salary Range for Website Strategy Manager Positions?

The average salary range for a varies, but the pay scale is rated "Standard" in Singapore. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.

What Are the Key Qualifications for Website Strategy Manager?

Key qualifications for Website Strategy Manager typically include Business Development & Strategy and a list of qualifications and expertise as mentioned in the job specification. The generic skills are mostly outlined by the . Be sure to check the specific job listing for detailed requirements and qualifications.

How Can I Improve My Chances of Getting Hired for Website Strategy Manager?

To improve your chances of getting hired for Website Strategy Manager, consider enhancing your skills. Check your CV/Résumé Score with our free Tool. We have an in-built Resume Scoring tool that gives you the matching score for each job based on your CV/Résumé once it is uploaded. This can help you align your CV/Résumé according to the job requirements and enhance your skills if needed.

Interview Tips for Website Strategy Manager Job Success

KPay Group interview tips for Website Strategy Manager

Here are some tips to help you prepare for and ace your Website Strategy Manager job interview:

Before the Interview:

Research: Learn about the KPay Group's mission, values, products, and the specific job requirements and get further information about

Other Openings

Practice: Prepare answers to common interview questions and rehearse using the STAR method (Situation, Task, Action, Result) to showcase your skills and experiences.

Dress Professionally: Choose attire appropriate for the company culture.

Prepare Questions: Show your interest by having thoughtful questions for the interviewer.

Plan Your Commute: Allow ample time to arrive on time and avoid feeling rushed.

During the Interview:

Be Punctual: Arrive on time to demonstrate professionalism and respect.

Make a Great First Impression: Greet the interviewer with a handshake, smile, and eye contact.

Confidence and Enthusiasm: Project a positive attitude and show your genuine interest in the opportunity.

Answer Thoughtfully: Listen carefully, take a moment to formulate clear and concise responses. Highlight relevant skills and experiences using the STAR method.

Ask Prepared Questions: Demonstrate curiosity and engagement with the role and company.

Follow Up: Send a thank-you email to the interviewer within 24 hours.

Additional Tips:

Be Yourself: Let your personality shine through while maintaining professionalism.

Be Honest: Don't exaggerate your skills or experience.

Be Positive: Focus on your strengths and accomplishments.

Body Language: Maintain good posture, avoid fidgeting, and make eye contact.

Turn Off Phone: Avoid distractions during the interview.

Final Thought:

To prepare for your Website Strategy Manager interview at KPay Group, research the company, understand the job requirements, and practice common interview questions.

Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the KPay Group's products or services and be prepared to discuss how you can contribute to their success.

By following these tips, you can increase your chances of making a positive impression and landing the job!

How to Set Up Job Alerts for Website Strategy Manager Positions

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